MBA (Business Analytics)

MBA (Business Analytics)

MCKV Institute of Engineering (MCKVIE) is one of the most renowned academic institutions in West Bengal. It recently introduced an advanced Management course (MBA) in Business Analytics under the department of Management Science and Humanities(MSH).  This course will allow students to develop skills and competencies that will make them industry-ready, and will enable them to lead organizations. The application of business analytics has been gaining phenomenal significance and has been driving business operations, along with cutting-edge technologies. The management program offered by MCKVIE will develop aspiring management professionals and enable them to efficiently manage operations, resources, systems, and marketing, thereby preparing them to make intelligent business decisions, streamline processes, and enhance organizational performances.

Students pursuing MBA in Business Analytics at MCKVIE will be trained using statistical insights, information systems software, and advanced operations research methodologies. The expertise they will gain will make them competent in exploring, visualizing, and discovering data trends and insights; and ultimately communicating those to organizational stakeholders. This would drive business profitability and improve decision-making effectiveness.

Aspiring Business Analytics professionals will require analytical minds, problem solving abilities, excellent communication skills, and a comprehensive understanding of technology. The course will help students to explore different frontiers for career advancement. Professionals with an orientation for management and an acumen for data analytics can resolve business challenges using intelligent data insights. The importance of business analytics is gradually becoming indispensable in diverse organizational functions, and is thus creating innumerable career opportunities. An MBA in Business Analytics can equip future professionals to contribute towards driving businesses with optimum security, informational accuracy, structured data and operational efficiency.

  • MBA in Business Analytics Programme is an AICTE approved course and is spread over four semesters with 105 credit points.
  • At the end of the second semester, the students will undergo Summer Training for about eight weeks duration in a Professional Organization dealing with data and Analytics
  • Two electives will be provided in the Fourth Semester along with Capstone Project/Dissertation and Grand Viva.
  • The programme offers exposure to the state of the art Data Analysis/ Visualization tools such as Advanced Excel, R, Python and SPSS
  • Participants are expected to benefit from the bridge course in Mathematics, Accounts , Python to help them benefit from the programme
  • Orientation from industry experts help students  to develop solutions to real world problems using cutting edge techniques
  • BRM project work enables students to have a clear understanding of the professional world with a research mindset.
  • The programme uses a continuous evaluation system that will help the learners grasp critical concept over a period of time
  • The education delivery methodology is a blend of classroom and experiential learning. Experiential learning consists of high-end assignments, lab exercises, case studies and integrated activities

The industry scope for business analytics in India and abroad is phenomenal. Latest research has revealed that the field of data science will grow by 50 times or more in the coming years. All types of organizations, including tech giants and start-ups will have to employ proficient data analysts to survive and drive profitability. Ace data analysts will be required for recording, analysing, and interpreting data, and thereby ensuring effective decision-making.

Be it healthcare, telecommunication, fraud detection, e-commerce, or risk management organizations, the application of data science is slowly becoming indispensable. Today, businesses realize the importance of utilising Big Data Analytics to maximize their profits. In this extremely competitive market, data can help brands cut through competition with intelligent and predictive insights. Companies are relying on effective business analysis to develop products for the future and connect with the customers of tomorrow. Smart Business Data Analysts can help companies in cutting unnecessary costs, streamlining complex processes, and adding to the overall efficiency. In fact, newer and revolutionary technologies like AI, Machine Learning, Internet of Things(IoT), and Blockchain are all founded on data science, and are deployed for driving business profitability. As a result, upskilling with business analytics in the management domain will ensure rich career dividends to competent professionals.

  • Intake: 30
  • Affiliation: Maulana Abul Kalam Azad University of Technology (MAKAUT) formerly known as WBUT
  • Approval: All India Council of Technical Education (AICTE)

 

ELIGIBILITY

Bachelor’s Degree in any discipline (Statistics / Mathematics / Economics and Computer Sc. related subjects preferred) from a recognized University with a valid score in CAT / GMAT / MAT/ JEMAT / XAT

MBA with Business Analytics is a sought after skill combination for contemporary businesses in India and abroad. Companies are looking for smart management professionals who are well-versed with data analytics in order to adapt their business models as per the demands of the time and stay ahead of the competition in the market. Some of the leading Companies who are potential employers of MBA Business Analytics professionals are –

J P Morgan Accenture Microsoft
Adobe Flipkart AIG
Ernst & Young Wipro Vodafone
Deloitte TATA Group TCS
CTS IBM Infosys
SBI ICICI HDFC
Axis Bank Vedantu Smith and Andrew
Tiger Analytics And Many more
 

Faculty Members

Mr. Firoze Basu

Mr. Firoze Basu

Assistant Professor

Management Science and Humanities, MBA (Business Analytics)

M.A.(English), Ph.D.(pursuing),
NET Qualified

Mr. Subhra Nath Maiti

Mr. Subhra Nath Maiti

Assistant Professor

Management Science and Humanities, MBA (Business Analytics)

M.A.(English), M.A.(ELT)

Ms. Juin Ghosh Sarkar

Ms. Juin Ghosh Sarkar

Assistant Professor

Management Science and Humanities, MBA (Business Analytics)

M.Com, MBA(Finance), Ph.D.(pursuing)

Mr. Diptayan Bhattacheryya

Mr. Diptayan Bhattacheryya

Assistant Professor and HOD

Management Science and Humanities, MBA (Business Analytics)

B.Com,M.Com,MBA(Finance and Marketing),
NET Qualified(Management)

Dr. Lina Saha Chakraborthy

Dr. Lina Saha Chakraborthy

Associate Professor

Management Science and Humanities, MBA (Business Analytics)

M.A.(English), B.Ed, M.Phil (English),
Ph.D.(English)

Mr. Asish Kr. Bose

Mr. Asish Kr. Bose

Assistant Professor

Management Science and Humanities, MBA (Business Analytics)

M.A.(English)

Mr. Kalipada Senapati

Mr. Kalipada Senapati

Assistant Professor

Management Science and Humanities, MBA (Business Analytics)

B.E.(Electrical), MBA(Marketing), Ph.D.(pursuing)